Yellow Book

Receive a FREE copy of my new book by Express Mail to learn how to get a minimum of 10 new at-need calls in a month (even if you don’t understand how online marketing works)

Latest Blog

April 16, 2019

3 Lessons about Funeral Home Video Marketing Learned from YouTube Algorithms

As a funeral home owner, video marketing might not seem like your cup of tea. But with 80 percent of global internet consumption attributed to video content as of this […]
April 9, 2019

3 Ways Heat Maps Provide Fast Insight for Death Care Marketing Strategies

Do you know exactly how people interact with content on your funeral home website? If not, you can’t make the right death care content marketing decisions, such as where to […]
April 2, 2019

3 Ways To Put Social Back in Your Social Media Funeral Home Marketing

With 2018 social media headlines doubling as possible ideas for “Twilight Zone” episodes—full of scary data breaches and A.I. that may be running away with the conversation—it’s no surprise experts […]

Latest Webinar

March 23, 2018
Google Remarketing

Making Your Phone Ring with Remarketing (Joint Webinar with Google)

Special Event: Ring Ring Marketing Founder Welton Hong and Google Team Up to Explain Remarketing In an exclusive webinar, the founder of Ring Ring Marketing joins Google to illuminate one of […]
March 23, 2018
Convert Website Visitors To Leads

Top 10 Ways To Convert Website Visitors To Leads

Top 10 Ways to Convert Website Visitors to Leads Most businesses focus on traffic generation to their website. They spend a lot of money to send traffic to their website and […]
March 23, 2018
Leverage Google Analytics To Increase Phone Calls

How To Leverage Google Analytics To Increase Phone Calls

How To Leverage Google Analytics To Increase Your Phone Calls One of the low hanging fruit ways to increase your phone calls would be to up the conversions of your […]

Latest Videos

October 25, 2018

How Funeral Homes Should Respond to Google Reviews

Don’t let negative reviews get under your skin. You can employ specific strategies to mitigate the damage from many negative reviews, and on certain occasions, you can even get them […]
October 18, 2018

Search Is for At-Needs; Social Media Is for Preneeds

If you want your ice cream sundae to taste great, you put hot fudge on it. If you want your car engine to run properly, you ensure there’s sufficient motor […]
October 11, 2018

How To Use “Google Post” To Increase Calls

Did you know Google provides a simple way to craft your own specific message and display it on a targeted search engine results page—for free? In this week’s Funeral Home […]