(NOTE: Monitoring your funeral home’s online reputation is a requirement for success in the digital age. Try our free Review Scan now for an instant reputation report on your funeral home.)
We’ve said it before: Email marketing can spawn mad ROI. It’s 122 percent or more on average, depending on which study you look at.
Yet many clients come to us because they’re not getting this type of return on their funeral home email marketing investment. That’s because many deathcare firms aren’t following the right best practices when it comes to email marketing.
In this four-part blog series, we cover some of those best practices to help you get more out of your email marketing efforts. And the first step to great email marketing is high-quality subject lines.
Five Tips for Writing Email Subject Lines That Work
This list is far from comprehensive, but it gives you some great places to start in sprucing up those funeral home email marketing subject lines. Come back next week for some advice about the body of your email.
Funeral Home of the Modern Era
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