Videos Category

November 12, 2019

When Needed, Here’s How To Alter Your Funeral Home’s Operating Hours

Most often, it’s best to keep your funeral home’s hours listed as 24/7 at all times on Google. But if you do need to show your firm as “closed” on […]
November 12, 2019

Showcase Your Funeral Services In Search Results

Google has provided a free and easy way to put your best foot forward when someone searches for your funeral home. Welton Hong shows you how it works.
November 12, 2019

How Search Engine Marketing Emulates The Yellow Pages

Good search engine marketing (SEM) targets “problem aware” funeral service consumers the same way the old-school Yellow Pages used to do.
November 12, 2019

Analyze Your Deathcare Competitors By Going “Back in Time”

Analyzing earlier versions of your competitors’ websites can be very informative. Welton Hong shows you how to use the Wayback Machine digital archive to do it.
November 12, 2019

Is Your Google Ads Campaign Exhausted?

Any Google Ads campaign for a specific keyword or phrase won’t last forever. Welton Hong shows you how to identify when you’re no longer getting great ROI for your funeral […]
November 8, 2019

Do You Need To Respond To Positive Reviews?

You likely know you need to respond whenever your funeral home gets a negative review. But how about positive reviews? Yes, respond to those too! Welton Hong shows you what […]