(NOTE: Monitoring your funeral home’s online reputation is a requirement for success in the digital age. Try our free Review Scan now for an instant reputation report on your funeral home.)
A recent study showed that whether your funeral home appears Google’s 3-Pack of local businesses is more correlated now to organic rankings than ever before. In other words, most of the firms ranking in “local” also rank highly in organic search. If you’re not appearing in the Local 3-Pack regularly, Welton Hong recommends that you focus more on organic SEO.