February 25, 2020

What’s a Funeral Home Content Marketing Editorial Plan?

Content is the foundation of your funeral home online marketing strategy. If you pour an actual foundation without a plan for what comes next, the best-case scenario is that you […]
February 24, 2020

Be Sure You Have Access To Logins & Passwords

Far too many funeral home owners have no access to their own websites’ logins and passwords. Don’t let this happen to you! You don’t want your site to be “held […]
February 24, 2020

Beware Of Shady Web Development Companies

Some shady web development businesses charge funeral homes up to $20,000 just to create a simple WordPress website. Then the funeral home owner doesn’t even get site ownership or admin […]
February 24, 2020

Highlight Differences To Compete With Low-Cost Providers

Challenged by low-cost providers in your market? Here’s one proven way to fight back: Use your website to highlight ways your funeral home is better than those bargain-basement services.
February 24, 2020

How To Deal With Low-Cost Providers

In virtually every local market today, independent funeral homes face the challenge of bargain-basement competitors undercutting their prices. Welton Hong explains what methods work to fight back and win over […]
February 24, 2020

Incentivize Your Employees To Ask For Reviews

Generating more positive reviews enhances your funeral home’s credibility with potential clientele AND improves your SEO. Although review platforms don’t let you provide incentives for families to review you, there’s […]